I just discovered a genius product, and in doing so found a great brand. In their own words the Piggy Story is a place where, “every day, childlike wonder and creativity are breathing new life into the world of children’s products.”

Founded by owner/mother Peiling Hwang, who has a background working with Mattel, Disney Interactive, Oscar Meyer Lunchables and Hallmark, she sought out to build a brand that strove to see the world through a child’s perception, while not overlooking the parental concerns.

The Piggy Story products are divided into five categories: what piggy likes to read, when piggy wants a snack, when piggy wants to cook, when piggy wants to draw, and when piggy goes out.

The product that I found that turned me on to the piggy story was this art folio. Compact and cute this is the perfect accessory for a long wait at the dr.’s office, well-behaved children dining out, travel, etc. With spots for crayons (or markers) on the one side and a pouch for paper on the other, it folds into a child-sized case. I consider this the perfect gift for the young child in your life.